Anirban Majumdar

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Updated January 9th, 2018 by Anirban Majumdar

Adding Tracking Code on Site Pages

Please use the Google Tag Manager (GTM) dashboard to configure any tracking code. All our websites have a deep integration with GTM so that you can easily go ahead and add tracker codes to any page or event as you like. Once the tracking codes are configured, you can use the Chrome plugin - Tag assistant - to verify the same. Please follow the link ...

0 min reading time
Updated February 7th, 2018 by Anirban Majumdar

Configuring a basic coupon

Coupons provide a powerful instrument for acquiring new customers as well as increasing the affinity of existing customers. Coupons can also play a valuable role in determining the efficiency of different channels of marketing and customer adoption, by using channel-specific coupons. The use-case associated with a coupon is to provide a discount on ...

1 min reading time
Updated December 20th, 2021 by Anirban Majumdar

How the UrbanPiper Referral system works

The referral system used in the apps and websites of UrbanPiper is based upon a unique "link". This link resembles a standard web link like – https://{var}.app.link/{var} – and has some interesting properties associated with it. This link can intelligently determine whether the user needs to be taken to the Google Play Store or Apple App Store or th...

2 min reading time
Updated October 9th, 2018 by Anirban Majumdar

Coupon - Buy X Get Y% off

Overview This article explains the steps to follow and the things to keep in mind while configuring a coupon (for online ordering) which allows users to get a %-age discount on their order provided they've purchased a particular quantity from a set of specific items. The promotional title for such a coupon would be something like: Buy 2 Burgers and ...

0 min reading time
Updated August 20th, 2020 by Anirban Majumdar

An introduction to Offers (workflow management)

Before we begin, there's an important distinction needed to be established w.r.t "Offers" in the UrbanPiper system: An "Offer" hasn't got anything to do with the traditional meaning of the word offer. While the concept of Offers was intially developed to model real world offers, but it soon evolved into something different, which has very less to do...

3 min reading time
Updated April 15th, 2020 by Anirban Majumdar

Google Maps Quota and Charges

Google maps is an essential part of the online ordering experience both on the website as well as the apps. There are 2 key places where Google Maps is used: Determining the user location and the closest store Saving a user's address for delivery For supporting the above cases, we make use of the following services from Google Maps platform: Places ...

2 min reading time
Updated October 2nd, 2019 by Anirban Majumdar

Customer data in data reports

The UrbanPiper platform provides multiple ways to extract data reports which help you understand more about your business. These reports can be downloaded using the "Download CSV" option available in certain pages within the Quint dashboard, or, through Custom Data reports that can be requested from the support team or configured as an Auto-generate...

0 min reading time
Updated January 7th, 2019 by Anirban Majumdar

Configuration Import/Export

Imagine that you're setting up your storefront. You've got a bunch of data to configure. If you start entering the data one by one, it's going take a whole lot of time. Just to give you a rough idea, suppose there are 100 product entries to make. And for each entry, you will take about 2-3 mins—in total, you'll take about 4–5 hours to setup your cat...

3 min reading time
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